You’re Probably Seeing Something Like This

Our perceptual mechanisms are predictive. The brain constructs a model of what it expects to find from moment to moment in the real world, then subsequently validates (or invalidates) that model based on input from the eyes.

Eight Failures, One Awesome Demo

A live demo can be a magical mix of storytelling, vision, and marketing – with the added thrill of knowing that at any moment everything could go horribly wrong.

The Awesome Value of Community

More than just a shared concern, a community is a shared identity, and joining a community redefines the possibility of who you are.

Data You Need to Make Content Go Viral

Bitly was one of the first, and remains one of the most popular URL-shortening sites, making it easy to collect, organize, shorten and share links. In addition to its open public API, one of bitly’s nicest features is the analytics pane where you can track what happens when a link you’ve shortened gets shared around the web. These links […]

Digital Influence is Real. Measuring It? Not So Much

Altimeter Research has released a new report on The Rise of Digital Influence, written by respected social media analyst Brian Solis. The report provides a good overview of an important, emergent topic in social business, and I’m grateful to Brian and his colleagues for sharing their original research. For now, however, I’m taking this whole […]

Social Content Curation – The Next Big Thing?

In a new blog post, How Pinterest Will Transform the Web in 2012: Social Content Curation As The Next Big Thing, serial tech entrepreneur Elad Gil brings into focus one of the key trends now roiling the Web – the value added by people assessing the relevance of content. Gil describes how, over the last […]