Integrating a person’s social feeds into your “prospect profile” so you can pitch them more effectively raises the central issue of digital marketing: informed consent.
When technology constantly distracts people from being alone, it damages their ability to form true relationships.
Observations on how the #ALSIceWaterChallenge increased donations to ALS research by more than $10-million in just one week.
Social networks are now helping redefine what it means to create a career, and to advance and innovate in a career.
For social marketers, the Conversation Prism provides a great visual reminder of the many different platforms and tools available for finding, understanding, and connecting with your customers