For social marketers, the Conversation Prism provides a great visual reminder of the many different platforms and tools available for finding, understanding, and connecting with your customers
Three interesting data points from last Friday’s TechCrunch Facebook Ecosystem Conference in Redwood City: Advertisers want analytics, mobile is brutal, and pictures are priceless.
Bitly was one of the first, and remains one of the most popular URL-shortening sites, making it easy to collect, organize, shorten and share links. In addition to its open public API, one of bitly’s nicest features is the analytics pane where you can track what happens when a link you’ve shortened gets shared around the web. These links […]
Gigya recently moved a few miles down the road from Palo Alto to Mountain View, CA, which meant that our staff needed new business cards. (Gigya provides online businesses with social sign-on, sharing and engagement tools to improve user registration and referral traffic.) That’s when I discovered that half the people working in our implementation […]
In his new book, Cognitive Surplus: Creativity and Generosity in a Connected Age, NYU communications professor Clay Shirky forecasts a big increase in creativity and expression over the next few years, as people stop consuming so much television, and devote some of that time – even a small fraction of that time – to interacting with each […]
After countless hours in front of the computer, there’s nothing I find more relaxing than heading out to the woodshop, to design and build furniture, toys, and the occasional sculpture. My latest project is a blanket box – solid cherry with cherry-veneer solid-core plywood, lined with aromatic cedar. It’s been fun to build a larger […]